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The Journals are the premier publications for high-quality, hyperlocal news and advertising in Monmouth County, New Jersey

Sep 01, 2017

The Journal Celebrates 20th Anniversary Milestone

By Joanne Colella

Amid the many recent and upcoming dates we’ve printed about in this month’s issues of The Journal, and all the occasions about which we’ve written, there is one in particular that stands out to all of us here on The Journal staff – and hopefully to our readers and advertisers, as well. This month, The Journal is proud to celebrate a significant milestone, as September 2017 officially marks the 20th anniversary of our publications!

In a world where it is often heard that “print is dead,” newspapers have folded, magazines have become thinner and scarcer, media outlets are merged and swallowed up, local news pages are eliminated, and so much information is conveyed via the internet, it is quite an achievement (and certainly refreshing) for a publication to not only survive, but to thrive. But we have, and today – 20 years after it first took root in the community and having gone through numerous changes, expansions, and evolutions over time – The Journal remains the go-to source of local news that informs, entertains, and inspires tens of thousands of readers each and every month. Our advertisers – many of them area residents and Journal readers themselves – also know that The Journal offers them the perfect platform to reach local customers who are seeking nearby merchandise and services.

Over the years, we have been happy and proud to be the area’s premier provider of stories that you won’t necessarily find elsewhere about our wonderful corner of Monmouth County, the people who live here, and the resources it offers. Not only do the stories we publish share news about all things hyperlocal; we ourselves are hyperlocal, too, with deep roots in the towns where you live, shop, and work, also. On the pages of The Journal, we’ve rejoiced over weddings and anniversaries and births, and we’ve mourned over the loss of local heroes and pillars of the community. We’ve applauded local arts and entertainment, celebrated the accomplishments of students and scouts, and cheered on the sports teams. We’ve worshipped in churches and synagogues and volunteered with charitable organizations. We’ve watched the expansion of schools, the commercial and residential development of towns, the preservation of open space, and the election of municipal officials. We’ve been there for ribbon cutting ceremonies and graduation ceremonies. We’ve dispersed announcements from garden clubs and civic groups, first responders and mayors. We’ve written about your neighbors, your children, and perhaps even about you!

Occasionally, we’ve had the need to cover local controversies or debates that affect the population, but most of the time, we devotedly adhere to our mission of making each and every Journal issue full of news and information that is uplifting, useful, timely, and relevant to our audience. And although our covers feature photos of local images taken by local photographers, we have been there for the highs and lows that have impacted not just our immediate readership area, but the nation and the world at large – from the despair of September 11 to the fury of Superstorm Sandy to even last month’s solar eclipse.

In our quest to remain hyperlocal and provide content that is as meaningful as possible to each community, we have made changes in recent years. Rather than condensing our coverage, with a compilation of information from as many towns as possible in any given issue, in 2015 we established our fourth publication, The Rumson-Fair Haven Journal. That allowed us to give greater focus not only to that area, as we’ve always done in our Colts Neck and Holmdel Journals, but also to the other towns whose content remained in our Navesink Area edition. Starting next month, we will be expanding yet again and begin publishing The Middletown-Lincroft Journal, our fifth edition! As with the rest, it will include all your favorite feature monthly columns, regional content, and our special seasonal advertising guides throughout the year. All of our publications are delivered, free, directly to homes and businesses in the areas we cover. No subscription, no payment for online access to articles, no materials thrown in your driveway.

And in our additional quest to remain as timely as possible – and recognizing that the deadlines necessary for a monthly magazine means some materials must be omitted from print – we’ve expanded and enhanced our online capabilities, as well. Didn’t see it in The Journal? Then perhaps you’ll find it on our website or our social media pages, which are continually being updated with new content, so stay connected with us.

We sometimes joke that we must be doing something right and making our jobs look too easy, because over the years, many publishing startups and rival publications have come…and gone. It is also said that imitation is the sincerest form of flattery, and we realize that there are other media outlets that seek to imitate our model. But we are confident in the fact that none can match our passion, commitment, quality, and dedication – or the long and respected history of The Journal.

Thank you, from all of us, for 20 amazing and successful years. Here’s to the next two decades of The Journal Publications!