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The Journals are the premier publications for high-quality, hyperlocal news and advertising in Monmouth County, New Jersey

Jan 21, 2020

Home Decor Retail Store on Route 36 Closing

Home decor retail store Kirkland’s on Route 36 in West Long Branch will soon close its doors, according to representatives of the chain.

The West Long Branch location as well as one in Paramus are the two New Jersey stores affected by the announcement. Both will cease operations within the next two months.

Kirkland’s CEO Woody Woodward announced on Jan. 16 that at least 27 stores across the country are closing.

“These moves reflect steps to streamline the organization and further accelerate our initiatives to transform the business to a more profitable model,” Woodward said. “As we have outlined, our plan includes efforts to improve the relevancy and quality of our merchandise assortment, to operate with greater efficiency, and to lower our cost of goods as we evolve to a true omni-channel model that reinforces Kirkland’s value heritage.”

There are eight other Kirkland’s stores in New Jersey — including locations in Brick, Cherry Hill, Deptford, Freehold, Marlton, Mays Landing, Rockaway and Watchung — which have not revealed moves to close.

This announcement comes on the heels of similar retail chain closures. All A.C. Moore locations are currently selling their final items at discount rates ahead of an official closing. The Sears in the Freehold Raceway Mall has announced it will close its doors by February. Pier 1 closed 57 stores at the end of last year, and several Bed Bath & Beyond locations shut down throughout December.